CASE STUDY: ROYAL RANGE OF CALIFORNIA
Celebrating quality via design
LOGOS & COLOR PALETTE • WEBSITE • SALES MATERIALS • TRADE SHOW BOOTH
A Branding Facelift.
Royal Ranges has been at the forefront of the commercial cooking appliance field for more than 15 years. Their products are known for high quality and efficiency, yet their sales materials did not accurately reflect the brand’s excellence. ULPR reimagined the brand, starting with a logo redesign, a revamped website and refreshed sales materials.
Logos & Color Palette.
Urban Legend developed a new high-touch look for the logo and a color palette for the brand that expresses its strength, elegance and commitment to quality.
New Website.
Developed a brand new web presence for the company that established the new look and feel while presenting the full complement of products.
Sales Materials.
Revamped sales book and brochures to showcase the new brand identity and products.
Trade Show Booths.
Introduced new brand identity with industry trade show booths that captured the brand essence.
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